Business Week Online takes a look at spammers and pop-up advertisers, using Direct Revenue as an example.
Among Direct Revenue’s alumni, pride over technical cunning mingles with regret for exasperating so many computer users. After waffling on the issue during a long interview, one former Dark Arts wizard sighs and sums up his version of the company credo with an elegiac observation by abolitionist Frederick Douglass: “Find out just what any people will quietly submit to and you have found out the exact measure of injustice and wrong which will be imposed upon them.
