TechCrunch reported today that Zango has purchased Smart Shopper Networks, a browser based comparison shopping engine previously owned by New York based HotBar Inc.
Alex Eckelberry: So what’s the motivation behind Zango’s acquistion of SmartShopper?
It’s worth noting that Zango is primarily gaining new users through Seekmo, its porn branch. In other words, new user acquisition occurs from users downloading porn in exchange for free ads, not for funny videos of a cat jumping up and down. They need everything they can to gain legitimacy.
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